By Jake Emen Luxury consumer goods of any variety are about more than the products themselves. High-end brands aren’t just about what they make, but what they represent. That’s why they sell better as their price increases: the more aspirational a product is, the more inherently valuable it is, because of the soaring price tag (there’s a name for this phenomenon: Veblen goods). No industry knows this better than luxury autos, many of which famously accrue value the older they get. But no longer is that feeling constrained to the vehicles themselves. Now we’re living in the age of the luxury ca…

Read More